As I delve further into this world of social media, I can’t help but think how so many businesses are out of touch. They just don’t have their finger on the pulse!
So where are their fingers anyway? Seems all too many have their thumbs (in this case), up their you know what and are just not doing anything to figure it out. Others have their fingers up their nose, staring into space waiting for someone to tell them what to do. There are a few with their fingers on the pulse, sort of aware of what is going on and trying what they can to keep up…but these days, that’s just not enough! So where’s the right place for your finger? I think probably sticking right up at your competition while you blow by them at full speed.
In today’s world it’s the businesses that are willing to take risks and lead the way with innovative strategies that are going to build the brands of the future. The ones that are not worried about what the competition is doing, but what the consumer is doing.
So, where is your finger?
- Aleya Suleman